Trollbäck + Company is a New York-based creative studio producing graphics, design and live action for advertising, broadcast, and entertainment. Founded in 1999 by Jakob and Lisa Trollbäck, the studio is led by creative directors Jakob Trollbäck and Joe Wright and has received dozens of creative-industry awards.

The interesting thing to notice is that Trollbäck + Company was created by someone who didn’t come from a design background. Jakob started as a DJ in Northern Europe and became interested in type and graphics in motion. He puts very special attention to sound and music in his work and even though is studio doesn’t create the most complicated pieces of motion design in the world, their works are very much about simplicity and feeling, rather than simply nice eye candy.

We feel close to this company as we also create motion graphics for events and show openings, and we are gaining ground with experience and skill to someday match their level. Their work is always a great source of inspiration.

Here is a selection of their most impressive videos, including this great video below for P&G

Watch a QuickTime video rendering of Trollbäck + Company’s motion design for the IAC video wall (one of the largest in the world).

P&G video

http://www.trollback.com/blog/?p=1278

And event opening videos :

*2010 AICP Show opening

http://www.trollback.com/blog/?p=1314

*NY Science festival :

http://www.trollback.com/blog/?p=1308

Links:
*Trollbäck + Company’s website

*Magazine newsletter
*Some more info about them