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Demo Reel 2011
Friday May 20th, 2011 by marieFLOS – KELVIN LED Product Video
Tuesday February 8th, 2011 by marieWarp Japan commissioned us to produce a video presenting the Kelvin LED lamp, for FLOS’s newly built mobile site.
We provided the creative, direction, shooting, and editing and Davy Bergier the music.
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Louis Vuitton shadows
Monday May 17th, 2010 by marieHello everyone,
Do you know magic lantern and shadow puppets? You know those systems where you put a light beam on a frame so that we can see the shadow on a wall. I am sure that you all used them when you were kids…
But it’s not only useful to make kids have fun… It’s also quite a nice and original tool for video promotion design.
The project I want to present today is based on this concept. Our client Louis Vuitton wanted to present its bag creation process for an event held at its Omotesando shop a couple of months ago. However filming the real workshop activity is both un-esthetic and not funny at all. The logic consequence is to use some kind of trick to make it appear fashionable while not spoiling the informative aspect of the shoot. The solution is to use shadows…
However, if we suppose that we do not want to make the whole video on motion graphics because the movement will be unnatural, how can we create the shadow?
The solution is the green-screen technique. Basically you put a green-screen on a wall and you wear your model in a monochromatic clothes (white or black) and then make him move. The actual image could be quite funny but the miracle of post-production will make it look completely serious at the end.
What a nice trunk isn’t it?
Looks better this way…
And the final result in the shop is:
We do voice-over
Monday May 10th, 2010 by marieToday’s reviews theme is the voice-over technique. It consists in putting a voice upon some image without a direct link to the possible actor shown. This voice is exterior to the video represented scene. It can be an omniscient narrator or some of the actor sprit voice.
In order to make it more concrete I will give a very simple example. I am sure everyone has seen some kind of wildlife documentary in the savannah with lions hunting zebus and other kind of buffalos. Then, do you remember the voice explaining all those technical comments about the lioness hunting technics… This is a perfect example of voice over.
At Wedovideo we use the voice over technique for many corporate videos. It can create so much dramatic feelings that it is really helpful to carry messages with very strong impact.
Here is the picture of one small voice-over section held at our office.
Mosaïc video / sanofi aventis / Shanghai World Expo 2010
Thursday May 6th, 2010 by marieHi everyone, I am very proud to present you a project we started more than a month ago, and that became public last saturday at the Shanghai World Expo 2010, in the French Pavilion! Through Emotion Shanghai, we got 2 video projects for sanofi aventis, one of the 3 privileged partner of the French Pavillon, with Lafarge and LVMH. For sanofi aventis the aim is to reflect its values and international action for health all around the world, in videos that will be shown during the 6 months duration of the Shanghai World Expo 2010. I will talk only about one video, the mosaïc video, the most tricky and interesting one, in terms of story board and post-production. The idea of the mosaic video came from Alain and Alex. The aim was to show 16 persons from different countries, interacting with their “webcam neighbors”, passing from one screen to an other fruits, sport balls and images.
The challenge was very interesting, and it started with the storyboard. You can imagine how complicated it is to coordinate the action of 16 people passing stuffs with their webcam neighbors, from bottom to top, right to left, left to right, top to bottom… But Alex and Fred perfectly handled it.
Then the shooting was quite easy, all the actors understood very well what they had to do. All the more that 3 people from Wedovideo played in this video: Tomoko, Miki and me. Alex shot with the Panasonic HDV 200 on green screen and also on blue screen when the actor had a green t-shirt and vice-versa. The boards (hand-made) you see on the picture are used for the tracking, in order to put any image on it.
The result is:
But that’s only one video out of 16. Obtaining this result by tracking the image on the board and adding the background was not the difficult part of the post-production. The hardest part of the editing was to have all the 16 videos coordinated, especially when one people passes an object to his neighbor, and receives an other one. But Alex perfectly managed it!
The video will be available soon on our website, and you will appreciate the music, tailor-made for it by Davy Bergier, a French composer and singer based in Tokyo, and working with Only Music.
Here is an overview of the introduction of the video, when all the people say hello to the world from their webcam:
The number one post-production survival tool: Final cut studio
Monday April 19th, 2010 by marieImagine yourself being a video producer or editor facing to the final Armageddon… You will not be able to take a lot of stuffs with you to survive even if you want to continue your job for «resistance». Apple Final cut studio is the most complete integrated post-production solution. It is a must have for every video professional who wants to create high-quality productions.
The main components of this suite are:
Final Cut Pro
The most famous editing solution on Macintosh computer. It is able to handle any kind of camera-native format either in HD or SD. It has been designed to help editors saving as much time as possible while not altering the quality of their work. It supports a wide range of sound mixing tools such as a 24 canals mixer. It can also be used as the hub of Final Cut Studio Pro suite. You can insert data from Final Cut Pro inside of the other program of the suite and have all the data modified in real time in each programs.
Color
This program’s main function is color grading. It is very intuitive and completely integrated in the Final Cut Studio suite enabling easy transfer of data from Color to Final Cut and vice versa.
Motion
This software is dedicated to motion graphics creation. It provides very ergonomic and time saving solutions to create stunning motion graphics.
Soundtrack Pro
This software is dedicated to high level audio post-production works. It supports a lot of professional tools for dialogue editing, surround sound support on multitrack base. Moreover, the complete synchronization between Soundtrack Pro and Final Cut Pro makes editors saving time on possible independent adding of soundtrack on the editing timeline.
Compressor
It is the encoding program of the Final Cut Studio suite. It handles most of the standard formats such as Mpeg 2 or H.264. It can encode for computer, television, ipod and mobile phone use. It can also do some very high quality conversion between different formats.
DVD Studio Pro
It is the DVD creation tool associated to Final Cut. It enables a large integration of video, sound and subtitle track that can be used from simple projects to professional DVD release.
Additonal materials
Friday March 26th, 2010 by marie
Today, a basic technique we use in post-production. Sometimes, you realize after you shot that you need more elements for your production. But they are not easy to find on Internet, or expensive to buy.
The solution is very simple and free: you just have to shoot the elements you need and then insert them in the project.
That’s what Olivier did for the golf video. Alex needed close-ups on golf and ball clubs. Olivier shot them in our office on black screen and Alex inserted them in the video.
Very simple, but very useful!
